Privacy Policy

Last updated: 14/10/2024

At SD Transportation Services ("we," "us," or "our"), we are committed to protecting and respecting your privacy. This Privacy Policy outlines how we collect, use, store, and protect your personal data when you use our services or visit our website located at [www.sdtransportation.co.uk] (the "Website"). It also explains your rights under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

By using our services or accessing our Website, you agree to the collection and use of your information in accordance with this Privacy Policy.

1. Information We Collect

We may collect and process the following personal data:

1.1 Personal Information Provided by You

  • Name
  • Email address
  • Phone number
  • Address (including pickup and drop-off locations)
  • Payment information (e.g., card details or bank information)
  • Booking details, including date and time of service, vehicle preference, and special requests

1.2 Information Automatically Collected
When you visit our Website, we may automatically collect the following data:

  • IP address
  • Browser type and version
  • Operating system
  • Referral source, length of visit, page views, and Website navigation paths

1.3 Cookies and Tracking Technologies
We use cookies to enhance your browsing experience on our Website. For more information, please refer to our [Cookies Policy].

2. How We Use Your Information

We process your personal data for the following purposes:

2.1 Providing Our Services
We collect and use your personal data to fulfill transportation services, including processing bookings, sending booking confirmations, and coordinating pick-up and drop-off.

2.2 Customer Support
We may use your data to contact you regarding any inquiries, concerns, or updates related to our services.

2.3 Payment Processing
We collect your payment information to process payments for the services rendered. All payment data is securely processed in compliance with applicable regulations.

2.4 Marketing Communications
With your explicit consent, we may send you marketing communications about our services, special offers, or promotions. You can opt-out of these communications at any time.

2.5 Website Analytics
We may analyze data to understand how our Website is used and improve its functionality.

3. Legal Basis for Processing

We process your personal data based on the following legal grounds:

  • Contractual necessity: Processing is necessary for the performance of a contract (e.g., booking transportation services).
  • Legitimate interests: To provide our services and improve our business operations, where your fundamental rights do not override those interests.
  • Consent: Where you have provided explicit consent for processing (e.g., for marketing communications).
  • Legal obligations: To comply with legal or regulatory requirements (e.g., tax reporting or fraud prevention).

4. Data Sharing

We may share your personal data with third parties only in the following situations:

4.1 Service Providers
We may share your personal data with third-party providers who assist us in providing services such as payment processors, IT support, and customer relationship management systems. These third parties are bound by confidentiality and data protection obligations.

4.2 Legal Requirements
We may disclose your personal data if required to do so by law, or to comply with legal processes or regulatory authorities.

4.3 Business Transfers
In the event of a merger, sale, or acquisition of our company, your personal data may be transferred to the new entity.

5. International Transfers

We do not typically transfer your personal data outside the UK or European Economic Area (EEA). If it becomes necessary to transfer your data to a country outside the UK or EEA, we will ensure that appropriate safeguards, such as standard contractual clauses, are in place to protect your data.

6. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes for which it was collected or to comply with legal, accounting, or reporting obligations.

  • Booking and service data: Retained for 7 years for accounting and tax purposes.
  • Marketing data: Retained until you opt-out or withdraw consent.

7. Your Rights

Under the UK GDPR, you have the following rights regarding your personal data:

7.1 Right to Access
You have the right to request access to your personal data and obtain a copy of the information we hold about you.

7.2 Right to Rectification
If your personal data is inaccurate or incomplete, you have the right to request correction or completion.

7.3 Right to Erasure
You can request the deletion of your personal data in certain circumstances, such as when the data is no longer needed for the purpose it was collected, or if you withdraw consent.

7.4 Right to Restrict Processing
You may ask us to restrict the processing of your personal data under specific conditions.

7.5 Right to Data Portability
You have the right to request the transfer of your personal data to another data controller in a structured, commonly used, and machine-readable format.

7.6 Right to Object
You have the right to object to our processing of your personal data based on legitimate interests, or for direct marketing purposes.

7.7 Right to Withdraw Consent
Where you have provided consent for processing, you may withdraw it at any time.

To exercise any of these rights, please contact us at [info@sdtransportationservices.co.ukContact Us]. We will respond to your request within one month, as required by law.

8. Data Security

We take the security of your personal data seriously and implement appropriate technical and organizational measures to protect it from unauthorized access, loss, or destruction. These measures include encryption, access controls, and secure servers.

9. Complaints

If you have any concerns or complaints about how we handle your personal data, you can contact us at info@sdtransportationservices.co.uk. If you are not satisfied with our response, you have the right to lodge a complaint with the UK’s data protection authority, the Information Commissioner’s Office (ICO). You can contact the ICO by visiting [www.ico.org.uk].

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time in response to legal, technical, or business developments. The updated version will be posted on our Website with the "Last Updated" date. Please review this policy periodically to stay informed about how we protect your personal data.

11. Contact Us

If you have any questions or concerns about this Privacy Policy or how we handle your personal data, please contact us at:

SD Transportation Services
Email: [info@sdtransportationservices.co.uk]
Address: [141 Station Road South, Walpole St Andrew, Wisbech, Norfolk.  PE14 7LY]